FLINDERS 1909

A conceptual reimagining of the historic Flinders Street Station Ballroom, Flinders 1909 transforms an abandoned landmark into a modern reading room that celebrates Melbourne’s cultural and architectural heritage. The project explores typographic storytelling through expressive visual systems, blending Art Nouveau influences with contemporary design elements. The result is a refined, immersive brand identity and publication that evoke nostalgia, sophistication, and a timeless sense of place.